Sustainable Performance Delivered
by Justin Keeble, Richard Clarke, David Lyon, Davide Vassallo, Matt Jones
September 2009

Having established the connection between Integrity + Innovation = Sustainable Performance CEO's now need to establish how to deliver the concept. In this second paper of the series Arthur D. Little’s demonstrates I plus I in the real world going on to show how companies such as GE, Dow and Novo Nordisk are unlocking value through sustainable business.